Wednesday, January 29

SU Ag Center set to hold press conference showcasing CBD products

CBD products now available

Baton Rouge, La. – The Southern University Agricultural Research and Extension Center and Ilera Holistic Healthcare, Southern’s Medical Marijuana Vendor, will hold a press conference at 10 a.m. on Thursday, January 30, to showcase the vendor’s CBD products, which are now available.

The event will be held at the New Orleans area H&W Drug Store Dispensary, one of the state’s nine marijuana licensed pharmacies.

“We will become the first Historical Black College or University (HBCU), in partnership with Ilera Holistic Healthcare, to release CBD products to be sold to licensed pharmacies throughout the state of Louisiana,” said Orlando F. McMeans, Ph.D.Chancellor-Dean of the Southern University Ag Center and the College of Ag.

Ilera recently released its over-the-counter CBD or Cannabidiol products, branded as Alafia Healthcare. The products will be sold in eight of Louisiana’s nine licensed pharmacies as well as to pharmacies throughout the nation. Products will be on display during the event.

CBD is derived from the hemp plant, which was legalized for sale and distribution in the 2018 farm bill. Ilera’s products contain 0.3% or less of tetrahydrocannabinol (THC), the psychotropic component in plants that can cause individuals to experience a “high.” Making it impossible for individuals to get high from the products.

H&W Drug Store, which is the oldest Black-owned pharmacy in New Orleans, is owned by Ruston Henry. Wesley J. Watkins and Sterling Henry, Sr., the father of the current owner, opened the pharmacy more than 50 years ago. The younger Henry took over the business in 1999.

Additional information on the products and our partnerships will be provided by leaders from the Southern University Ag Center, the Southern University System and Ilera Holistic Healthcare during the press conference.


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