Baton Rouge, LA – The Southern University Ag Center and College of Agriculture have partnered with the Missy Radio Organization, Southern University Student Organizations and the Southern University Alumni Federation to host the 10th Annual Pink Party with a Purpose…“Pink Bike Ride.”
The breast cancer awareness event will be held on November 4, 2016 with registration beginning at 4:30 p.m. and the Pink Bike Ride being held from 6 p.m. - 8 p.m. on the Southern University Baton Rouge campus. The 10 mile bike ride will begin at the SU Field House and travel through the SUBR and SU Ag Center campuses with ‘pink passport stops’ along the route. Tickets range from $0 - $25 and all proceeds will be donated to a Pink Party Recipient who is currently undergoing preparation for chemotherapy treatment.
The Pink Party with a Purpose began in 2006, when local radio personalities Missy and Sashika joined forces to raise awareness to young women about breast cancer after Missy’s hairstylist, Jacinta Freeman, was diagnosed with cancer at the age of 28. Freeman had to abruptly stop working to undergo a mastectomy and chemotherapy, which caused her to lose a portion of her primary source of income.
As a result both Missy and Sashika put on their creative wigs and gave birth to, “The Pink Party with a Purpose.” For the past ten years, ten ladies have received an outpouring of love from the community during their time of need.
The entire family will have an opportunity to join a cause that raises awareness to millions around the U.S. during the month of October. Pink Bike Riders can log on to www.MissyRadio.org to pre-register, get tickets, or make a donation. On-site registration and a limited number of bike rentals will also be available.
The Missy Radio Organization is a ten year champion in bringing awareness to breast cancer in young women. The organization consist of a network of individuals and other organizations dedicated to facilitating communications and education to improve communities in Louisiana. The organization aims to facilitate community expression; provide access to interactive media for the purpose of sharing news, music, culture, and information; and the production of unique and diverse programming that challenges the cultural and intellectual assumption of its core audience with a respect for all peoples and a concern for those under-represented by other media.
For additional information, contact SU Ag Center Assistant Area Agent Nicolette Gordon at 225-222-4136.